In the world of smartphones, especially in the US, Samsung is King. They just dominate the market and LG isn’t even close. And that is mainly imparted to their innovative hardware, cool features, awesome cameras, and the best displays in a smartphone. Samsung’s phone panels are so good that other manufacturers turn to them for their displays. So you would think a company that produces the best displays in the smartphone market would also be dominating LG in the smart tv market, but that may not be the case.
LG seems to have Samsung in the tv panel department. As they are the company who are making OLED displays for big-screen TVs. And the company known for their domination of displays in the smartphone department is now trying to do the same in the tv department. According to a report from Cnet, Samsung will be investing over 10 billion dollars to manufacture their Quantum Dot OLED (QD-OLED) hybrid TVs. This technology will provide a much better contrast ratio providing richer dark colors, which would be great for darker colors. What makes Samsung phone displays sought after are the blacks. Because the display is turned off for black colors it allows for both a richer display and provide for better battery life (which is why companies like Android & Apple are pushing out dark themes.
Hopefully, Samsung will have these displays hitting the shelves by 2022 or 2023. It will be interesting to see how this shapes out for the large panel TV battle. And see how this will look for their 8K TVs, which will likely be the feature TV technology by then.
Source: https://www.cnet.com/news/how-samsungs-qd-oled-hybrid-could-take-on-lg-for-tv-supremacy/